, 2007). Community engagement activities take advantage of this, providing an opportunity to reach a broad range of people with motivational communications that aim to improve knowledge, attitudes, and behaviour (Resnicow et al., 2002). Although there is little evidence on the impact of community-based interventions, they may be an effective way of informing the public about cancer (Foster et al., 2010). This study aims to assess the impact of a community-based mobile Roadshow selleckchem on anticipated

behaviour in terms of lifestyle changes and use of local health services. This study was based on survey data from adults (n = 6009) attending the Cancer Research UK Cancer Awareness Roadshow in 2009. The Roadshow is a multi-component community intervention that aims to www.selleckchem.com/products/BMS-777607.html increase awareness and encourage behaviour change. It focuses on cancer prevention, screening, early diagnosis and access to health services and operates in deprived areas of the UK. The Roadshow enables members of the public to talk to a specially trained cancer awareness nurse in an opportunistic setting. The nurse can answer questions and provide tailored information. There are interactive

resources on display to help engage visitors, the option to have a BMI test or waist measurement, and leaflets on a range of cancer-related topics. Since 2006, Roadshow staff has interacted with over 350,000 visitors. Adults attending one of three Roadshows in the Midlands, and Northwest and Northeast England were approached opportunistically after their visit to complete a brief questionnaire about their visit. Not all attendees were approached Levetiracetam and no quotas were used. Respondents were asked: how useful they found the Roadshow on a four-point scale ranging from ‘very useful’ to ‘not useful at all’; whether they knew of more ways to reduce the risk of cancer (‘yes’ or ‘no’); about any anticipated plans related to behaviour change and use of local health services following their visit. Respondent characteristics included gender, age, occupation, ethnicity and smoking status. A total health

behaviour score was calculated by summing all anticipated changes an individual expected to make and dividing this by the total number of relevant behaviours to account for smokers being asked an additional question. The same approach was used for health service use. Missing data were minimal (< 4%) for gender, age and ethnicity, and were deleted pairwise. Missing data for smoking status (25.27%) and occupation (12.00%) were ‘missing not at random’ and separate categories created. Missing data for the dependent variables could not be determined as respondents were asked to only tick a response if they intended to perform that action. Multivariable between-subjects ANCOVAs determined independent predictors of intentions to change health behaviour and use health services.